Frequently asked questions about Writrex.

Writrex is a WordPress plugin by Brand Box Limited (a company registered in the United Kingdom) that uses AI to generate local SEO landing pages, blog posts and WooCommerce content. It scores every page with a 38-check quality gate, saves weak pages as drafts, and also repairs existing-page SEO metadata, audits internal links, writes structured data and tracks rankings. You supply your own AI provider key.

Anyone who wants to automate the content on a WordPress or WooCommerce site: business owners, bloggers, store owners, freelancers, developers and agencies. It suits anyone who needs many useful, distinct pages, posts or product descriptions: for example a plumber's site with a page per service and town, or a WooCommerce store that needs product and category copy. It is less suited to people who want to write every page by hand or who want fully automated publishing with no review.

No. They are complementary. Writrex writes content and then fills the titles, meta descriptions and focus keyphrases inside Yoast SEO, Rank Math, All in One SEO, SEOPress or The SEO Framework. You keep your SEO plugin for on-page analysis, sitemaps and its other features.

WordPress 6.0 or higher and PHP 7.4 or higher (8.0+ recommended), plus an API key for at least one AI provider. Google Gemini works on every plan. An SEO plugin is optional but recommended, and WooCommerce is only needed for the WooCommerce tools.

Yes. Writrex is live and ready to use. Buy a plan from your Writrex account, or start with the free Writrex Lite.

Yes. It creates standard WordPress pages, posts and products that work with any builder. AI writing buttons are built into the Classic Editor, Gutenberg and Elementor. The template builder supports Elementor, the block editor and Divi 5 (Starter and above). In-builder widgets for WP Bakery, Oxygen and Bricks are planned.

Ask Writrex is the AI agent built into Writrex Lite and Writrex from version 1.2.0. You chat with it inside WordPress; it reads your pages, posts, SEO fields, images, menus, CSS and the live pages visitors see, explains what it finds and suggests fixes as change cards. See Ask Writrex.

No. It can only suggest. Every change waits for you to press Apply, is checked against the current page first, is recorded in Change History and can be undone with one click. It never edits PHP, theme or plugin files, and new posts it writes are saved as drafts.

SEO titles, meta descriptions, focus keyphrases and canonical URLs in your SEO plugin; image ALT text; page titles, excerpts, slugs and featured images; page text, single blocks and headings; links; clickable phone numbers and emails; Additional CSS; and new draft posts and pages.

Yes, in full and at no extra cost, using Google Gemini with your own key. Every paid Writrex plan adds OpenAI and Anthropic Claude as agent providers.

Voice Writing, added in Writrex 1.3.5, lets you talk about a real job or customer question and have Writrex write a blog post or page from it. Your browser turns speech into text, Writrex reads it back so you can check it, and then it picks the title, keyword, area and image and writes it with your template, brand profile and quality checks. It is included in every Writrex plan, nothing is stored as audio, and it is not in Writrex Lite yet. See Voice Writing.

SEO Reports scans your site for essential SEO problems, including titles and descriptions, H1 headings checked on the live page, ALT text, thin content, broken internal links, indexing problems and unlinked phone numbers, and saves each report with a site score. Every issue has a Fix with Ask Writrex button. See SEO Reports.

Writrex Lite is free. Writrex is sold as annual licences: Starter $49 per year (1 site), Professional $99 (3 sites), Agency $149 (5 sites), Agency Pro $199 (10 sites), Agency Scale $349 (25 sites), Agency Max $499 (50 sites) and Agency Elite $799 (100 sites). There is no monthly fee and no per-word charge. See the pricing page for the full feature matrix.

Writrex Lite is the free edition. It includes unlimited page and blog generation with Google Gemini on unlimited sites, the quality gate, output scrubber, SEO plugin sync, structured data, the overlap guard, related pages, stock and AI images, the Colour Customiser, AI Visibility, and the Ask Writrex AI agent with SEO Reports and Change History, with no caps or trial period. Download it from writrex.com/free.

No. Paid plans are annual licences. Because you bring your own AI key, you pay your AI provider directly for generation, typically a few cents per page depending on the model.

A full refund within 14 days of purchase, provided the licence key has not been activated on any site. Activated licences cannot be refunded. Writrex Lite lets you test before you buy. See the refund policy.

Starter covers 1 site, Professional 3, Agency 5, Agency Pro 10, Agency Scale 25, Agency Max 50 and Agency Elite 100. Writrex Lite has no site limit. Activation is tied to each site's domain, and you can free a slot by deactivating a site.

Every paid licence includes email support at hello@writrex.com, with replies within 24 hours Monday to Friday. Everyone can report bugs and ask technical questions on GitHub Discussions. See support.

Google Gemini in every edition, including Writrex Lite; OpenAI, Anthropic Claude and Perplexity, plus a fallback provider, on paid plans. Perplexity can also run a research step before a writer model drafts the page.

Whichever text models your API key can access. Writrex discovers available Gemini, OpenAI and Claude models live from your key, so new releases appear without a plugin update. Availability depends on your provider account and region.

No. The plugin runs on your own WordPress site and contacts only the services you configure. The exceptions are IndexNow, which receives the URL of published pages if you enable it, and the Writrex licence server, which receives your licence key and site URL if you activate a paid licence. See Security & data.

Nothing you published is removed: generated pages, posts, products and media always stay in place. By default your settings are kept too, so a reinstall or a move between Writrex Lite and Writrex loses nothing. To remove settings, schedules, cache tables, diagnostics and Ask Writrex chats, reports and Change History, turn on "Delete all Writrex settings and data when the plugin is deleted" in Settings before deleting the plugin.

Yes. Pages publish automatically. If a page does not meet the quality standard, it is saved as a draft instead, so you can review it, correct it and publish it manually. This applies to Writrex Lite and Writrex alike.

Every page gets 38 checks: 31 weighted checks produce a score out of 100, and 7 blocking checks must pass regardless of score. When you choose Publish and a page scores below 80 or fails a blocking check, it is saved as a draft instead, with the reasons recorded. See quality gate and checks.

No. The publish threshold is fixed at 80 out of 100. Blocking checks always apply, and you can still review and approve a draft yourself.

No. Proof comes only from what you supply. Fake-testimonial and unsupported-claim checks run on every page, review and rating schema is never generated from AI output, and a price appears only when it can be matched to the service with confidence.

Google's published guidance is that it rewards helpful, original content however it is produced. Writrex is designed to raise quality with a quality gate, proof-only content, overlap checks and link validation, but no tool can guarantee rankings, and you should review content before publishing.

Writrex makes no such promise. Its AI detection shield removes stock AI phrasing, caps repeated place names and varies headings to make pages read less generic. That improves quality; it does not guarantee any detector's result.

Before generating a page, Writrex compares the new keyword and area with your existing generated pages. Exact matches are blocked and near matches raise a warning, so you don't publish two pages competing for the same search. See links, related pages and overlap.

A tool that scans pages and posts you already have, proposes better meta titles, meta descriptions and focus keyphrases with AI, and applies them to your SEO plugin with a backup and one-click undo. It never changes page content. It is available on paid plans: Starter 15 per month, Professional and above unlimited. See existing page SEO repair.

Yoast SEO, Rank Math, All in One SEO, SEOPress and The SEO Framework. Writrex detects the active plugin and writes the SEO title, meta description and focus keyphrase automatically.

A connected JSON-LD graph with LocalBusiness (or a more specific business type), WebPage, Service, Offer when a real price is known, FAQPage and BreadcrumbList. Blog posts get Article and FAQPage schema and WooCommerce products get Product schema. It skips nodes your SEO plugin already outputs.

Yes, from the Professional plan. IndexNow pings search engines when generated content is published, and Google Search Console connects with your own OAuth credentials for read-only rank, click and impression data.

An orphan page has no internal links pointing to it, so visitors and search engines struggle to find it. Link Audit lists generated pages with no inbound links, and the related-pages shortcode and link suggestions help you fix them.

Yes, from the Starter plan. Give it the real product name, category, price, features and specs and it creates a product draft with long and short descriptions, SEO meta, an optional FAQ and comparison table, a featured image and Product schema. It can also write category descriptions.

Yes, from the Professional plan. Campaigns take a list of keyword and area rows, generate one item per scheduled run at a frequency from every 5 minutes to weekly, and save each page as a draft or publish it. See campaigns and scheduling.

Stock libraries (Pexels, Unsplash, Pixabay, Freepik) or AI image engines (Google Imagen, Nano Banana, OpenAI Image, Pollinations), with modes for stock only, AI only, or either with the other as a fallback. Each needs its own key.