02 · Protect

A quality gate that holds pages back, not just scores them.

Most AI plugins publish whatever comes back. Writrex scores every page, blocks the ones with real defects, and saves the rest as drafts for you to review.

The gate

38 checks. 80 to publish.

31 weighted checks score a page out of 100. Seven blocking checks must pass regardless of score. When you ask to publish and a page falls short, it's saved as a draft and the reason is recorded.

  • Every page shows a Pre-Publish Checklist in the editor
  • Approve & Publish appears when the page is ready
  • Scores show on every plan; the gate is enforced from Starter Starter+
AI DRAFT 38 checks 31 scored7 blocking ≥ 80 pass LIVE fail DRAFT
FIG. 01 — QUALITY GATEBlocking checks always apply
Scored 31 weighted checksScore out of 100

Structure & SEO

  • Unique title, H1 present
  • Keyphrase in H1, content and meta
  • H2 and H3 headings
  • Meta description length
  • Schema and FAQ structured data

Depth & usefulness

  • Thin-content and comprehensive-coverage word counts
  • Internal links and a clear CTA
  • FAQ coverage, specific and complete answers
  • Readable sentence length

Trust & originality

  • Local relevance and local proof
  • No fake-testimonial risk
  • No unsupported claims
  • Banned phrases avoided
  • Original headings across your site
  • Doorway-similarity guard
Blocking 7 must-pass checksAlways on
  • No leaked AI notes or assistant commentary
  • All links resolve to real pages
  • No unreplaced {{TOKEN}} placeholders
  • No stray escape artifacts
  • Meta description is purpose-written, not cut from the body
  • No leftover default template copy
  • CTA links and phone number populated
Safety systems

Guardrails that run on every generation.

Output scrubber

Removes editorial notes, unfilled placeholders, prompt echoes and assistant preambles before content is saved, and can hold the page as a draft for review. On every plan.

Strips invented external URLs and unsafe link output so a page never sends a visitor somewhere that doesn't exist.

No invented proof

Testimonials, statistics and case studies come only from what you supply. Prices appear only when a real price matches the service.

AI detection shield Starter+

Strips stock AI phrasing, caps exact place-name repetition and varies wording. It improves how pages read; it doesn't promise to defeat any detector.

Naturalness refinement

An optional second pass that rewrites content against the checks that failed, and the rewrite is kept only if it doesn't make the page worse.

Human-feel variation

Cross-page heading variation, optional section labels, varied campaign angles and tradesperson-style voice rules reduce the template look.

An honest note on detectors. Google says it rewards helpful content however it's produced. Writrex is built to make content genuinely more useful and more original — not to chase a detector score.
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